Mass Mutual x KY Derby


Mass Mutual made a statement at the Kentucky Derby by taking over the entrance wall and paddock. I illustrated a floral motif that not only served as backdrop but also inspired people to share their experience on social media via a donation promise to the Project for Public Spaces. To elevate the atmosphere in the paddock, I carefully reimagined the garden, arranging beautiful flowers around a meticulously crafted commemorative ceramic plate that hung from the central watch-tower.

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Walmart Organic Social